Transforming Food into a High-Impact Brand Canvas

Optimae Innovations delivers turnkey, line-ready digital food decoration solutions. We combine industrial hardware integration, food-grade chemistry manufactured under controlled food-safety conditions, and practical compliance support—enabling high-impact product customisation at factory speed.

Transforming Food into a Dynamic Brand Canvas

Print special editions and seasonal designs directly on the food to create an agile, high-impact branding platform—all without compromising factory line speed or accumulating unsold inventory.

Direct printed bakery products
3× Growth Case Highlight

Over a decade ago, a leading European bakery brand integrated our digital direct-to-food printing for both everyday mass production and flexible seasonal editions—driving 3× sales growth, winning lasting consumer loyalty, and locking in prime retail shelf positioning nationwide.

01 / DIFFERENTIATION

Differentiate on Shelf

Give your product a clear identity that catches the eye in a crowded market, stands out against competitors and copies, and builds lasting consumer loyalty.

02 / LET FOOD TALK

Increase Consumer Touchpoints

Plain food doesn't speak. Printing messages, images, and 2D codes directly onto the food creates an engaging, memorable experience that keeps customers coming back.

03 / CREATIVE AGILITY

Unlimited Design Agility

Switch between seasonal themes, licensed characters, and promotions on demand using digital files—with no new plates or mechanical changeovers.

04 / TIME-TO-MARKET

Accelerate Innovation

Avoid weeks of creating, testing, and correcting physical moulds or branding dies. Adjust your artwork on a screen, send it directly to the printer, and launch new product concepts in days.

05 / ON-DEMAND PRODUCTION

Print Exactly What Sells

Link production directly to retail sales data. Digital printing lets you adjust design runs on the fly—scaling up popular editions instantly while eliminating unsold seasonal inventory.

06 / SCALABILITY

Mass Customisation at Scale

High-speed inkjet printing integrates seamlessly into existing lines, delivering variable graphics and designs without compromising production output.

Applications

Proven digital decoration across industrial bakery, confectionery, pharmaceutical, and speciality products.

Versatile direct-to-food inkjet printing across varied food substrates
Versatile Substrate Mastery

High-Definition Decoration Across Any Food Canvas

Food products are rarely flat or uniform. Optimae’s non-contact inkjet technology deposits micro-droplets directly onto uneven, porous, non-porous, frozen, or delicate surfaces without mechanical pressure. For greasy or waxed surfaces, food-grade primers ensure ink adhesion. From bakery goods to frozen items and coated confectionery, production lines achieve sharp image detail with zero product damage.

Bakery & biscuit in-line decoration 01 / BAKERY

Bakery & Biscuits

High-speed in-line decoration directly on baked, unbaked, or frozen cookies, wafers, crackers, pastries, and doughs in colour or monochrome.

Confectionery and energy bar direct printing 02 / CONFECTIONERY & SNACKS

Confectionery & Snacks

Non-contact decoration across uneven, fragile, greasy surfaces—from chocolates to energy bars—without heat or mechanical damage.

Pharmaceutical tablet serialisation printing 03 / PHARMA

Pharmaceuticals

Food-safe, high-resolution digital inkjet prints far more information—including detailed alphanumeric text, symbols, and 2D matrix codes—enhancing batch traceability and anti-counterfeiting.

Speciality food contact containers and sensitive surface applications 04 / SPECIALITY & FOOD CONTACT

Speciality & Food-Contact

Digital decoration for sensitive food-contact surfaces and speciality applications—including beverage capsules, lids, and functional items where food safety compliance is critical.

Dual Regulatory Assurance (Ink & Printing System)

We bring together food-grade chemistry, printing hardware and documented processes to address the requirements of the intended food application. Our compliance work covers applicable EU requirements, relevant US FDA provisions, and regional or dietary requirements, supported by appropriate documentation.

FOOD-GRADE INK COMPLIANCE

1. Ink as Food (Fluid & Plant Safety)

  • Regulation (EC) No 178/2002 & (EC) No 852/2004: General Food Law, batch traceability, and audited HACCP principles.
  • Regulation (EC) No 1333/2008 & (EU) No 231/2012: Direct food and colour additive specifications for edible consumption.
  • Allergen Control & Regulation (EU) No 1169/2011: Manufactured in a dedicated allergen controlled facility with strict raw material vetting to eliminate cross-contact risks.
  • Physical Contamination Control: Validated multi-stage foreign-body screening and barrier controls integrated into compounding and bottling.
  • Positive Release Quality Criteria: Every production batch is verified against microbiological thresholds, physical-chemical specifications, and organoleptic stability prior to dispatch.
  • IFS & HACCP Food Standard Certified Plant: Produced at our audited, dedicated European manufacturing facility operating exclusively for food-grade fluid chemistry.
FLUID PATH & CONTACT MATERIAL INTEGRITY

2. Inkjet Printer (Hygiene & FCM Safety)

  • Framework Regulation (EC) No 1935/2004 & (EU) No 10/2011: Relevant fluid-path materials and components are assessed for the intended application, including migration and organoleptic considerations where applicable.
  • Compliance Documentation: Declarations of Compliance, material information, laboratory reports and supporting technical documentation are assembled according to the specific equipment and application.
  • Hygienic Machinery Engineering (EN 1672-2 / EHEDG): Hygienic design principles are considered in fluid delivery and machine integration, with cleanability and contamination control addressed as part of the application assessment.
  • Food Safety Management Integration: Hardware documentation and maintenance protocols structured for seamless inclusion into food plant ISO 22000 and HACCP audit matrices.

Comprehensive Global Regulatory Frameworks Supported

United States (FDA)

Food-grade ingredients and formulations assessed against applicable US FDA requirements and relevant 21 CFR provisions for the intended use.

Religious Standards

Custom formulation options available to satisfy Halal and Kosher audit standards.

Regional Standards

Custom compliance dossiers and ingredient safety verification for Japan, China (GB standards), India (FSSAI), and other global territories upon request.

Compliance is assessed for the specific formulation, equipment configuration, production process and intended application. Supporting documentation is provided according to the scope of each assessment.

Technologies

Synchronising precision digital jetting with certified food-grade chemistry and continuous high-speed production lines.

Flying inkjet droplets
HIGH-PRECISION JETTING

Inkjet Technology

  • • 1,000+ nozzles per industrial printhead
  • • 30,000+ droplets/sec ejected per nozzle
  • • Up to 600 dpi = 23 nozzles/mm for fine image resolution
  • • Sub-30 µm droplets (100× smaller than a grain of rice)
  • • Non-contact printing: No mechanical components make physical contact with the food surface
Certified food grade ink formulations
COMPLIANT CHEMISTRY

Food-Grade Inks

  • • Our Ink = Food (Fully consumable formulation)
  • • Manufactured at our dedicated IFS/HACCP-certified facility
  • • Traceable food-grade ingredients selected for the formulation
  • • Formulations for porous & non-porous food surfaces
  • • Tailored for leading industrial piezo & thermal printheads
  • • Both natural and synthetic colours are available
Food grade primer chemistry and films
SURFACE CONTROL

Food-Grade Primers

  • • Improves adhesion on challenging food surfaces
  • • Optimised synergy with our food-grade ink sets
  • • Food-grade solutions developed for the intended application and assessed against applicable requirements
  • • Available in liquid & transfer film formats
Industrial high speed printing machine integration
DIGITAL PRINTING

Printing Systems

  • • High-speed production up to 100 m/min
  • • Seamless integration into active food production lines
  • • Compatible with major industrial printhead platforms
  • • 10+ years proven mass operation
  • • ISO 22000 certified machinery available

Industrial Food Printing Solutions Provider

Where Food, Technology and Industry Come Together

Our work brings together experience in food manufacturing, industrial inkjet technology, and regulatory requirements. We help food producers adopt digital printing directly on the line without disrupting established hygiene or production routines.

Industrial food decoration solutions operating inline in a commercial production facility

Food Manufacturing Roots

Our background is in Italian confectionery and food ingredients manufacturing. In Italy, food is a matter of culture, craftsmanship, and national pride. That heritage gives us an intuitive understanding of quality, process requirements, and regulatory compliance.

Industrial Inkjet Experience

We draw on 25 years of work in industrial inkjet and printhead technology. This practical background and industry network allow us to adapt digital printing hardware so it performs reliably in food production settings.

10+ Years in Digital Food Printing

For over a decade, major food brands have utilised our printing solutions in continuous production. This technology has helped our partners build strong brand recognition, with products sold across retailers nationwide.

Our Philosophy

We believe lasting technology adoption in the food market is built on open collaboration, mutual respect, and rigorous adherence to standards.

Partnership & Openness We work collaboratively alongside our partners, sharing our knowledge and experience openly so that diverse expertise can unite and projects can advance without unnecessary barriers.
Honesty & Professionalism We provide realistic, practical advice based on what is technically and commercially achievable. We respect the expertise of our partners and focus on areas where our competence delivers genuine value.
Food Safety & Responsibility We treat European regulations and global food laws not as administrative hurdles, but as fundamental responsibilities. Compliance is essential to protecting our customers, their products, and, ultimately, the consumer.

The Optimae Partnership Programme

Let’s work together: Only a small part of the food industry currently benefits from digital decoration. Meanwhile, inkjet is a mature and proven technology across many other industries. However, entering the highly regulated food market can be a challenge.
We are here to bridge that gap: We warmly invite printer OEMs and printhead manufacturers to join our Partnership Programme and explore the significant potential of food printing with confidence.

Partnership Track 01

For Printer OEMs & Integrators

Prepare Your Inkjet Printer for Food Production

We work alongside our OEM and integrator partners to adapt and develop inkjet printing systems for food production, combining their existing technology with our expertise in food-grade chemistry, regulatory requirements and food-printing applications.

  • Food-Grade Chemistry: Industrial food-grade ink formulations engineered for leading piezo and thermal inkjet (TIJ) printheads, delivering reliable performance in demanding food-production environments.
  • Food-Application Adaptation: We support our partners in adapting existing printing technologies for food applications, covering materials, machine design, ink compatibility and printhead selection, together with the technical and regulatory guidance required for the intended use.
  • Process Optimisation: We work with our partners and food manufacturers to optimise printing on customer-specific food substrates, fine-tune ink formulations and introduce primer solutions where required, ensuring reliable and consistent industrial operation.
  • Regional Adaptation: We help our partners adapt existing printers for different food markets, providing the technical and food-safety expertise needed to meet regional requirements.
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Partnership Track 02

For Printhead Manufacturers

Enter the Food Market with Confidence

Printheads are complex technologies incorporating a variety of components. We help our printhead manufacturer partners navigate food-safety requirements, mitigate regulatory risks and achieve a smooth market entry.

  • Independent Assessment: We support independent screening of printhead materials and components for the intended food application, helping partners identify and address potential compliance gaps.
  • Compliance Documentation: Following assessment, we help assemble the technical documentation and laboratory evidence required to support the applicable regulatory assessment.
  • Project Support: We work alongside our partners and their OEM customers from initial evaluation through to implementation, bringing our extensive expertise in food-grade inkjet technology, application development and food-safety requirements to the project.
  • Co-development: We work closely with our partners to optimise food-grade inks for the printhead’s specific architecture and operating conditions, with performance and applicable food-safety requirements considered together.
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COLLABORATE WITH US

Ready to Scale Direct-to-Food Digital Printing?

Send our application engineering team an enquiry below, or reach out directly to our UK and Italian operations.

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Headquarters
Optimae Innovations Ltd
13 The Courtyard, Timothys Bridge Road, Stratford-upon-Avon, CV37 9NP, United Kingdom
Dedicated Manufacturing Plant
IFS Food & HACCP Certified Facility (Rieti, Italy)
Direct Email Correspondence
Professional Network
Confidentiality
Mutual NDAs available upon request for ink formulations and hardware evaluations.